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Omar Faruk
Jul 16, 2022
In General Discussions
If you spread valuable services across similar topics, they all benefit from each other. An easy way to think about brand diversity is to take a closer look at the value ladder. Think about your current service or product offering. Then ask yourself the following questions: How much of them are directly related and compatible with each other? Is it possible to rebrand or adjust content / delivery methods to better complement other services? What services and products are you currently developing? Where do they fit? Before ghost mannequin effect delving into what your agency can learn from a single-grain content marketing machine and the overall goal-achieving process, let's talk about the long-term rewards of content marketing. Lesson # 2: Exponential nature of content marketing Content marketing is about creating, publishing, and distributing content to specific audiences. There are many formats, but we are all familiar with the most common media such as videos, podcasts, and blogs. There is nothing new here. But what many forget is that content marketing follows an exponential curve. Exponential content marketing sauce Whether you're releasing a video on YouTube, blogging on a website, or hosting a podcast, the first thing you need to know is slow growth. But that's expected — even for people with an existing audience. (Check out this article to find out why you need to build your audience first). Most people will burn out after a year, but if you are one of the few to succeed, the ultimate profit will be a long-term asset for your business. If you need proof of this curve, see Eric .
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Omar Faruk

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